Print Ad Requirements Web Ad Requirements Tips & Tricks Back To Program Ads

Before You Start

Make sure you have the following contact information. We need to know who to contact if there are any issues with the order or ads.

​If this is for a business we need the business name and website you wish us to link to.

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Print Ad Requirements

Print ads should be created at 300 DPI (dots per inch) to insure quality printing in our program. Print Ads should be in JPEG  format.

Inside Front, Inside Back and Outside Back Cover

Dimensions: 5" x 8"

There are only one each of these ad sizes available.

Full Page Half Page
4.5" x 7.5" 4.5" x 3.5"
Quarter Page Horizontal Quarter Page Vertical
4.5" x 2" 2" x 3"

Web Ad Requirements

When you purchase an ad in our program we also publish a version on our website that can link to your site. Your web ad does not have to contain the same content as your print ad. In fact it may be better if your web ad has less content in it since it links to your site. Grab their attention so they want to click on the image!

Web ads should be created at 150 ppi (pixels per inch). Web Ads should be in JPEG format.

Full Page Half Page
600px x 960px 600px x 480px
Quarter Page Horizontal Quarter Page Vertical
600px x 240px 300px x 480px

Web ads typically display at about 1/2 their required size due to differences in devices and layouts. The example gives you a good idea of how each size displays.

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Tips & Tricks

QR Codes

QR codes are all the rage now and make it easy for folks to get to your website on their mobile devices. It is a good idea to include them in your print ad.  They do you no good in your web ad since the person is already viewing it on their mobile device or computer.  Use that space in your web ad for a bit more info or eye catching image. Remember your ad is going to link to  your website if you have provided it.

Business Cards

If you want to use your business card as your ad go with either the Quarter Page Horizontal or Vertical ad size.  Portrait cards fit perfectly in the vertical ad space since it matches the 2" X 3.5" requirement. A landscape fits within the horizontal ad space of 4.5" X 2" with an extra 1" X 2" of space.  You are welcome to fill that space with something like a QR code or additional image or text.

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